Super Bowl ad space is always enormous. This year, a 30-second commercial slot cost approximately $7 million, and that doesn’t include creative and production costs for the commercial itself! (Budweiser spends roughly 11-19 million in creative and production costs—if they don’t use a celebrity—but hey, it’s beer.) But look at what advertisers are getting: 121.1 million potential buyers across platforms...

In his first inaugural address, Franklin D. Roosevelt declared, “The only thing we have to fear is fear itself.” At the time, the country was in the depths of the Great Depression, and fear was everywhere—fear of poverty, fear of failure, fear of the unknown. Roosevelt knew that fear, if left unchecked, could paralyze a nation. More importantly, he understood...

Anyone? … Anyone at all? He inspired generations with his vision of America. The current guy’s vision includes divisive rhetoric, and dismissive nicknames for political opponents. The other guy’s economic program focused on supply-side economics, advocating for tax cuts and deregulation to stimulate growth. The current guy’s foreign economic policy: “Tariff-the-hell out of them.” Domestic policy: Tax breaks for the...

In a time when political rhetoric pushes us toward isolation, history reminds us that the greatest leaders understood a fundamental truth: America is strongest when we invest not just in ourselves but in the stability of the world around us. After World War II, Europe was in ruins: Cities were bombed out; economies devastated; and millions faced starvation. Exhausted from...

Near the end of Ken Burns’ documentary on the Statue of Liberty, historian David McCullough reflects on the statue’s symbolism. “She isn’t a warrior. She isn’t bombastic or threatening. She isn’t a symbol of power. The Statue of Liberty is an act of faith.” McCullough emphasizes the core values that have always been essential to America’s growth and resilience in...

What do we owe the people who dedicate their lives to public service? Should the security of their jobs—and by extension, their families—be subject to the whims of those in power? Across the country, federal workers were preparing for the fallout of a sweeping purge of the federal workforce by the White House, but Ryleigh Cooper didn’t figure it would include...

In high school, the distinction between right and wrong—more or less—appeared clear. Catholic high school made it unambiguously clear. Thanks to the good brothers of Salesian, you either learned the right path quickly or you were firmly corrected (accent on firmly.) Which brings me to a long-remembered poem whose last lines are frequently quoted. Two roads diverged in a yellow...

Imagine opening your inbox and—surprise—an email from HR that reads: “All employees will shortly receive an email requesting to understand what they got done last week. Failure to respond will be taken as a resignation.” Now, imagine this coming from the head of a large corporation, or organization responsible for building, growing, and developing products and services, not only for...

In the spring of 1770, John Adams faced a choice that would define his character and test his commitment to justice. Five men lay dead on the streets of Boston shot by British soldiers in what would become known as the Boston Massacre. Outraged, the people demanded justice, but what they really wanted was revenge. No lawyer would touch the...

Among the Super Bowl ads that aired last Sunday, the one that moved me most was sponsored by the Foundation to Combat Antisemitism. While it specifically highlighted attacks against Jews, its message resonates far beyond any group targeted by hate. The ad features Snoop Dogg and Tom Brady trading insults, making its point in a mere 15 seconds. But it...