Where’s the Character
In 1984, Wendy’s ran a television commercial featuring an elderly woman—played to perfection by Clara Peller—staring at an enormous hamburger bun. Inside was a burger patty smaller than the bun’s sesame-seed budget. She looked at it for a moment and asked, “Where’s the beef?” More than forty years later, it may be time to ask a similar question about the...
August 7, 2026









